The Creative Ingredient, launched in 2017, bridges business and government with community and environment, optimising projects through cultural and creative perspectives.

Megan Hills, creator and principal of The Creative Ingredient, has a family group of experts. Our areas of expertise include:

  • cultural strategy & strategic urban planning
  • new energy and carbon project community strategy
  • community consultation and engagement
  • public art & place activation
  • event management & virtual experiences
  • communications and design


Megan has over 35 years’ experience in cultural project management, including: NGO strategic plans, cultural project strategy development, public art and place activation, and supporting First Nations-led cultural projects. She also has over 15 years in enterprise training and consultancy and communications. Project delivery experience includes:

  • project strategy, action planning and activation
  • strategy and project concept document development
  • stakeholder negations, consultation and engagement facilitation
  • cultural enterprise support in planning and delivery
  • promotional material content development and design


Our clients include: NSW Health Infrastructure, City of Newcastle, Lake Macquarie City Council, Dungong Shire Council, Government of the Northern Territory, GHD, Scentre Group/Westfield; Placewise Urban Design, Miromaa Aboriginal Language & Technology Centre/Awabakal Language Program, Speaking in Colour, ServeGate, Asquith Workforce, Phillips Marler, and First Languages Australia.

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